# GoChallenge

> GoChallenge runs coach-led team step challenges for workplaces, helping people sit less, move more and connect with colleagues.

GoChallenge runs coach-led team step challenges for workplaces, helping people sit less, move more and connect with colleagues. Teams in Ireland, the UK and beyond take part through the GoChallenge mobile app (iOS and Android). Teammates sync steps and activity from Apple Health, Google Fit, Fitbit, Garmin, Samsung Health or Health Connect, join a team, and work towards shared goals with leaderboards, bolts (tokens), medals, team chat, stories and, on Coached and Annual, a dedicated human Success Coach.

## Key facts
- Who it is for: HR, wellbeing and people leaders at companies of any size with remote, hybrid or on-site teams.
- Typical participation: 40–50% of invited staff typically join.
- HR effort: on Coached and Annual, GoChallenge does the heavy lifting (setup, onboarding, comms and support) and the HR team helps promote the challenge to their people. Most HR teams spend under 30 minutes in total.
- Inclusive: progress is shown as a percentage of a personal goal, so walkers and marathon runners compete fairly.
- Data: GDPR-compliant. Employers only ever see team and company totals. No health, location or individual step data is shared with your company.
- Results: from 3,000+ survey respondents to GoChallenge's post-challenge survey, 90% said they felt more connected, 87% said they were more productive, 88% said they felt more engaged.
- Clients include Docusign, Gartner, Red Hat, Three, EY, Circle K, IRFU, Sport Ireland, Klearcom and Maynooth University.

## Company
- Legal name: GoChallenge Ltd. Founded 2021 in Waterford, Ireland.
- Address: SETU Xcelerate Centre, South East Technological University, West Campus, Waterford, Ireland. Phone: +353 86 815 2693.
- 2021: Founded in Waterford. John Barron and Dr Caitríona Mooney start GoChallenge to turn the medical advice to sit less and move more into a daily habit.
- 2023: The app launches. GoChallenge goes live on iOS and Android with personal goals, achievable targets and team accountability for remote and office-based teams.
- 2025: €500,000 pre-seed round. An oversubscribed round backed by Enterprise Ireland and angel investors, including former Manchester United and Ireland footballer John O'Shea.
- Today: Trusted by household names. Teams at Three, Red Hat, Gartner, SIRO, the IRFU and many more move together with GoChallenge.

## Team
- John Barron, CEO and Co-founder: John has spent his career taking new technology to market for start-ups and Fortune 500 companies across Europe, the US, Canada and Asia. He leads GoChallenge from the front and works comfortably at board level, so when your leadership team asks the hard questions, you get straight answers.
- Dr Caitríona Mooney, Co-founder and GP: Caitríona is a GP at Waterford Medical Centre. She graduated in Medicine from the Royal College of Surgeons in Ireland, is a Member of the Irish College of General Practitioners and has lectured on health promotion. She is the reason every challenge starts from what doctors actually recommend, and works for every body, not just the sporty few.
- Steve Kirk, Head of Marketing and Brand: Steve joined from the WhatsApp content strategy team at Meta, after roles at Wix and Virgin Media. He is our brand guardian and shapes the launch comms and toolkits we hand you, so your challenge lands with a buzz and the sign-ups follow.
- Brendan Tobin, Head of Product and UX: Brendan built products at Mangopay, TransferMate and EY before joining us. Customer engagement is his north star metric, so every product decision is judged on one thing: does it get more of your people moving, and keep them coming back?
- Gary Robinson, Lead Success Coach: Gary leads our coaching team. He motivates participants every day of the challenge and supports HR and wellbeing teams from kick-off to wrap-up. He has coached our customers since 2024, after running his own lifestyle coaching practice.

## Pricing (EUR, excluding VAT, based on people who join, not total staff)
- Free trial: 5 days for up to 10 people.
- Self-serve (run it yourself): 7 days €2, 14 days €4, 28 days €6 per person, with a €199 minimum, up to 150 people.
- Coached (Success Coach, launch comms and an impact report), from 14 days: 14 days €1,450 + €4 per person; 28 days €2,250 + €6 per person. Charity mode, white-label and a medal ceremony can be added when you book.
- Annual, from 100 people, with a Dedicated Challenge Planner. Each challenge is priced at 50% of a one-off Coached 28-day challenge. The number of challenges scales with headcount, from 3 at 100 people. From €3,780 a year.
- Extra joiners are billed after the challenge. Teams of 1,000+ are quoted by sales.
- Prices and quotes: https://gochallenge.com/pricing/

## Open for sign-up now: 12 Days of Wishes with Make-A-Wish Ireland
A 12-day step challenge for workplaces across Ireland. Teams of 8 to 20 aim for 8,000 steps a day, and every team fundraises for Make-A-Wish Ireland to help grant wishes for children with critical illnesses. Dates: 30 Nov – 11 Dec 2026. Sign-up closes 2026-11-20. 8,000 steps a day goal; 8–20 teammates per team; €800 fundraising target per team; €25 + VAT per person. Book and find details at https://makeawish.gochallenge.com/

## Case studies
- Amgen Ireland, Charity Challenge (Amgen Ireland · Walk for Wishes · 28 days): Amgen Ireland ran a 28-day Walk for Wishes charity challenge: 353 of 830 invited staff signed up (42%), and together they raised more than €20,000 for Make-A-Wish Ireland. Results: 42% signed up (353 of 830 invited staff); 64% hit their full goal (161 of 252 movers); €20k+ raised (for make-a-wish ireland); 90% want to go again* (post-challenge survey). "GoChallenge went the extra mile to make sure the heavy lift wasn't something I had to manage. They tailored this experience around our culture and channels to make sure it landed with our people. We can't wait to work with them again." Eimear Rigby, Internal Comms, Amgen Ireland. https://gochallenge.com/case-studies/amgen/
- Tirlán (film): Tirlán ran a 28-day (4-week) team challenge across offices, plants and branches, with GoChallenge doing the heavy lifting from launch to wrap-up. https://gochallenge.com/case-studies/tirlan/
- Klearcom (film): Klearcom used a 28-day (4-week) team challenge to connect colleagues across countries and time zones, with almost no work for the people running it. https://gochallenge.com/case-studies/klearcom/
- SportsKey (film): SportsKey turned a 28-day (4-week) movement challenge into a reason for colleagues to get to know each other, and had fun doing it. https://gochallenge.com/case-studies/sportskey/

## Challenge formats
- Go for Gold (28 days; best for building daily habits): A world tour of weekly stages. Hit your daily goal to earn bolts, stack 7 for a perfect week and race your team to Gold, Silver or Bronze. Go for Gold scores consistency, not mileage. A day only asks one question: did you hit your own goal? That means the person walking 4,000 steps a day can earn exactly as many bolts as the person running 20,000. Team scores are adjusted for team size, so a team of six competes fairly with a team of twelve. Medals go to the teams whose people showed up most often. https://gochallenge.com/challenges/go-for-gold/
- Leave No One Behind (28 days; best for inclusion and team spirit): Everyone sets a personal step target. Your team only finishes when every teammate crosses the line, so the fastest movers pull everyone else along. A team’s score is the average progress of its members, with each person capped at 100%. An over-achiever cannot make up for a teammate who is behind, so the only way to lift the score is to lift each other. If more than one team gets every member to 100%, the tie is broken on average steps per team member, so bigger teams gain no advantage. https://gochallenge.com/challenges/leave-no-one-behind/
- Charity Challenge (14 or 28 days; best for purpose and giving back): Turn steps into donations. Your company sets a fundraise budget and every goal your teammates hit unlocks money for a cause you care about. The Charity Challenge is built on Leave No One Behind. Teams are ranked on the money they have unlocked, and each teammate’s contribution is capped at their own share, so the way to raise more is to help every teammate reach their goal. Donations from sponsors add to the fundraising total, but they never affect the leaderboard. The game is always won by moving. https://gochallenge.com/challenges/charity/
- Try-athlon [coming soon, not yet available] (28 days; best for runners, riders and swimmers): Walk, run, cycle and swim your way through iconic cities. Every kind of movement counts towards the team total and the overall Try-athlon table.
- Head to Head [coming soon, not yet available] (Flexible; best for friendly rivalry): Take on another company or pit offices against each other. Two leaderboards, one bragging right, and a lot of lunchtime walks.

## Solutions (use cases)
- Employee Engagement: A team building challenge for employees gives your people a shared goal, a team to play for and a reason to talk to each other every day. 40–50% of invited staff typically join. At Amgen Ireland, 42% of invited staff signed up. https://gochallenge.com/solutions/employee-engagement/
- Remote and Hybrid Teams: A virtual team building challenge puts remote and hybrid colleagues on mixed teams with a shared goal, so they get to know each other wherever they work. Steps sync from a phone or tracker, so distance is not a barrier. https://gochallenge.com/solutions/remote-hybrid-teams/
- Charity and CSR: Your company commits a fundraising budget, and your people unlock it by moving. It turns a CSR commitment into something everyone takes part in, and gives your charity partner a story worth telling. https://gochallenge.com/solutions/charity-fundraising/
- Occupational Health and Wellbeing: A workplace wellbeing challenge, co-founded by GP Dr Caitríona Mooney, turns the advice to sit less and move more into a daily team habit. Goals are personal, so it works for every body, not just the sporty few. https://gochallenge.com/solutions/occupational-health/
- Multi-Site and Frontline Teams: A step challenge for frontline and shift workers runs on the phone they already have. It counts the steps they take on shift and connects every site in one competition, around any rota. https://gochallenge.com/solutions/multi-site-frontline/

## The five pillars
- Inclusion: Everyone belongs, with goals tailored to individual ability.
- Motivation: Daily goals, bolts and smart nudges keep teams moving every day.
- Accountability: Shared goals and progress tracking create positive peer pressure.
- Community: Mascots, leaderboards and team chat bring culture to life.
- Team Spirit: Celebrations, shout-outs and shared wins fuel connection.

## FAQ
### What is GoChallenge?
GoChallenge runs coach-led team step challenges for workplaces, helping people sit less, move more and connect with colleagues. People set a personal goal and sync steps from a phone or tracker. On Coached and Annual, a Success Coach runs it for you.

### What is a workplace step challenge?
A workplace step challenge is a set period where colleagues track steps, usually in teams, and work towards a shared goal. Walking, running and other everyday movement all count. GoChallenge runs these as coach-led team challenges.

### How do you run a step challenge at work?
Set a date, invite the team, and let each person join with a personal goal that syncs from their phone or tracker. On Coached and Annual, your Success Coach handles setup, comms and the daily running of it.

### How long should a step challenge be?
Most workplace step challenges run for 14 to 28 days. A GoChallenge runs for 7, 14 or 28 days, and Go for Gold and Leave No One Behind both run for 28 days (4 weeks). You can also try it with 5 days free for up to 10 people.

### How much time does it take to run?
On Coached and Annual, most HR teams spend under 30 minutes in total. We set up everything, including teams, mascots and messaging, and provide ready-made launch comms. You approve, announce and watch it run.

### How quickly can you get this up and running?
Once you're signed up we can move fast, or work to your timeline. We typically recommend leaving a few weeks before the challenge starts so we can help you drive sign-up rates and get everyone onboarded and excited.

### Do employees need fitness trackers?
No. The GoChallenge app connects to most phones via free apps like Google Fit, Fitbit or Apple Health. People with wearables such as Garmin or Fitbit can sync them; everyone else can track steps using their phone's sensors.

### What if our people aren't sporty?
No. Walking counts, and everyone sets their own goal. Walking meetings, school runs and lunchtime strolls all count, and progress is shown as a percentage of that goal.

### How do we keep engagement high after week one?
Each challenge is designed with momentum in mind. Team mascots, daily targets, mini-missions, leaderboards and light-hearted comms keep it social and sticky. On Coached and Annual, your Success Coach, a real person, runs the show and keeps the energy up.

### Can we customise it to our culture or brand?
Yes. You can add your logo to the app and comms, shape messaging around your company's values and more. The goal is for it to feel like yours, not another external app.

### How do we measure impact?
Coached and Annual include an impact report at the end of each challenge, with metrics on activity levels, team connection and wellbeing sentiment, plus fun highlights and content from the whole challenge.

### Is employee data safe?
Yes. GoChallenge is GDPR-compliant. Employers only ever see team and company totals. No health, location or individual step data is shared with your company.

### How much does a workplace step challenge cost?
You pay for the people who join, not your whole headcount. A free 5-day trial covers up to 10 people. Self-Run is €2 to €6 per person for a 7, 14 or 28-day challenge, with a €199 minimum, up to 150 people. Coached starts at 14 days: a launch fee from €1,450 plus €4 to €6 per person. Charity mode, white-label and a medal ceremony can be added when you book. Annual starts at 100 people. Each Annual challenge is priced at 50% of a one-off Coached 28-day challenge, and how many you can run scales with your headcount. Prices exclude VAT. The pricing page gives an instant price for your team.

### Does it work for hybrid or remote teams?
Yes. Steps sync from a phone or tracker, so people can take part without being in an office. Shared goals and team chat bring dispersed teams together.

### What support do managers get?
On Coached and Annual, your Success Coach is there every step of the way. We send simple toolkits with short comms, mini challenges and recognition ideas so managers can motivate without extra workload.

### What happens after the challenge ends?
On Coached and Annual, you get an impact report, highlights and a feel-good wrap-up to share internally. Many clients roll straight into the next challenge or move onto Annual to keep the energy alive.

### How is GoChallenge different from a free step challenge like Walktober?
GoChallenge adds app sync from the phone or tracker people already have, inclusive scoring and team play. On Coached and Annual, it also adds a Success Coach and an impact report for the employer. Free step challenges such as Walktober are a good way to get people walking; we run the challenge so the company does not have to.

### I'm worried no one will sign up. How does participation go?
40–50% of invited staff typically join. At Amgen Ireland, 42% of invited staff signed up. People can still join after the start.

## Links
- Home: https://gochallenge.com/
- How it works: https://gochallenge.com/how-it-works/
- Solutions: https://gochallenge.com/solutions/
- Challenge formats: https://gochallenge.com/challenges/
- Case studies: https://gochallenge.com/case-studies/
- Pricing and calculator: https://gochallenge.com/pricing/
- Resources: https://gochallenge.com/resources/
- Trust Centre: https://gochallenge.com/trust/
- About and team: https://gochallenge.com/about/
- Partners (refer, resell or embed GoChallenge): https://gochallenge.com/partners/
- Contact: https://gochallenge.com/contact/
- Joining a challenge: https://gochallenge.com/join/
- Book a 15-Min Demo: https://calendar.app.google/T7QK2ZDnrccifpje6
- Whitepaper: /insight-report.pdf
- Support: https://support.gochallenge.com/en
- iOS app: https://apps.apple.com/us/app/gochallenge/id1642546406
- Android app: https://play.google.com/store/apps/details?id=com.gochallenge&hl=en